Over the Rainbow
Over the Rainbow

We are Over the Rainbow

A shopping in Toronto.

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  • 101 Yorkville Avenue ,
  • Toronto, Ontario,
  • M5R 1C1
(416)967 7448

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what makes us great

Over the Rainbow was started in 1975 as a tailor-made denim store for local shoppers & families across Toronto. Over the past 37 years, the store has won the hearts of loyal customers, offering the most attentive & knowledgeable service in the city. Over the Rainbow has cultivated a reputation for being the country's largest independent "denim emporium", carrying over 30+ brands and enough styles for any fit, shade and style.

Over the Rainbow

101 Yorkville Avenue, Toronto, M5R 1C1

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Over the past 37 years, Over the Rainbow has been offering local shoppers in Toronto a vast and comprehensive selection of denim. The shop is located in the heart of Yorkville and carries over 30 brands with an alterations service on-site. After flagging down a staff member they’ll be sure to help you find the perfect Canada Goose jacket. However, be prepared for the bag check policy. It’s totally a thing and no one’s into it. But remember, you’re just here for one thing.


This independent, family-operated business has been running for well over 35 years and is practically a landmark in the Bloor-Yorkville area. While Over the Rainbow originally started as a tailor-made denim store, the establishment now boasts a wide selection of women’s and menswear, accessories, outerwear, and more. Brand selection includes DV by Dolce Vita, Sam Edelman, and UGG.

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